February 15, 2013

Four OPM acts to thrill audiences in election sorties


Young, talented and crowd-drawing Original Pilipino Music (OPM) acts present a quality, cost-effective investment for any candidate during the election campaign.  These four acts are a glimpse of the future of the Philippine music industry.

These four have been making waves across all media platforms. We’re talking about rock bands Letter Day Story; and Line of 7; balladeer-songwriter Myrus; and  boy band 1:43 (pronounced as “one forty-three”). 

LETTER DAY STORY, composed of rockers Aldrick “Dex” Yu, John Oliver “Oli” Agustin,  Chrisanthony “Not” Vinzons, and Emil Joseph “EJ” Arabit, won the Best Rock/Alternative Recording trophy at the 2012 Awit Awards for their song “Save Me.” They won over the other nominees, who are all more established and highly-respected bands and solo artists.
Their latest digital single, “Maiwang Mag-isa” written by Agustin is currently receiving a lot of airplay over radio stations nationwide.

Earlier, Letter Day Story also won at the 2010 Awit Awards for their song “Martilyo,” which they recorded with Gloc-9, also for Best Rock/Alternative Recording.

They’ve recorded 11 singles that all made it to the Pinoy MYX Countdown. They released three albums namely “Sulat Aral Kuwento,” “Sama-Sama,” and “Breakaway” all from Sony Music. Likewise, they endorsed brands including Revicon Forte, Mossimo, Vans and AXN.

They’ve also appeared in many TV shows including “Umagang Kay Ganda”, “Unang Hirit”, “Music Uplate @ ABS-CBN” and have performed in major shows organized by MTV, MYX, and Alliance Francais (Fete dela Musique).

MYRUS, who delighted listeners with his remake of the 1970s love song “Sayang” (originally by Claire dela Fuente) has reinvented himself from being one of our most favorite romantic balladeers into one of the country’s most sought-after singer-songwriters.

In 2012, Myrus has released a critically acclaimed album titled “Wanted: Just Alive” featuring his original compositions “Pusong Lito” and “Sige Na Nga.” An intriguing song about being torn between two beloved, “Pusong Lito” became a monster hit and was named as the No 5 most popular OPM song in 2012 by the Philippine Music Charts. It was also used as a soundtrack of Pinoy Big Brother (PBB) Teen Edition in ABS-CBN and its official music video and lyric videos has garnered over 10 million views in Youtube so far.
In a few weeks, the public will hear three of Myrus’ compositions as soundtracks of the most anticipated primetime soaps in ABS-CBN. His original composition for his co-talents 1:43, “Sa Isang Sulyap Mo” will be one of the soundtracks of Coco Martin’s new fantaserye “Juan dela Cruz” while “Pusong Lito” and his new hit single “Hiling” will be included in Angeline Quinto’s romantic comedy soap, “Kahit Konting Pagtingin.”

Myrus has proven himself not only as a singer, songwriter, vocal arranger, producer and creative artist but also as an effective and dedicated advocate for the local music industry. He earned everyone’s respect as an OPM activist during his stint as the Project Head of “Tunog Natin.” In December, Myrus was declared as a UH Morning Star by the GMA-7 morning show, “Unang Hirit.”

Myrus is acclaimed as “The Sentimental Prince of OPM” because of his romantic flair and smooth vocals. He has won prestigious awards including a Gold Record for his debut album “Love Cycle” under Sony Music, an ASAP 24K Artist Award, the Top Entertainment Award for Best RnB Artist and nominations in the 2010 Awit Awards and the First Philippine Radio Music Awards.

1:43 (ONE FORTY-THREE) is currently the hottest and most popular boy band in the Philippines, and they have steadily and impressively expanded their fan base in just two years.

The 1:43 hit, “Sa Isang Sulyap Mo” has topped numerous year-end music charts of 2012 and the song’s music video was hailed as one of the Most Viral Videos of 2012 according to YouTube Philippines. To date, its official music video, reposts and lyric videos have received over 30 million views on Youtube. It is also one of the most downloaded songs in MyMusicStore, Videokeman, iTunes Philippines, and Sun Cellular and ranked No 2 in the Philippine Music Charts tally for 2012, next to Gloc-9’s “Sirena.”

The best thing about 1:43 is that they are living proof that Filipino talents can successfully hold their own against the K-Pop fever. Their powerful mass appeal led to their guestings in “ASAP,” “KrisTV,” and in “Sarah G” to name a few. 1:43 have been declared as one of the UH Morning Stars of the GMA-7 morning show, “Unang Hirit”.

Composed of Anjo Resurreccion; Goldmon Aquino; Kent Malunda; and Yuki Sakamoto have recorded two albums-- “Time for Love” and “Sa Isang Sulyap Mo” under MCA Music and were included in OPM compilation albums “Tunog Natin: Songs from Home” and “40 Most Requested Love Songs.” They have been nominated twice in the Awit Awards for Best Christmas Song and Best New Group.
The boys of 1:43 are expected to duplicate their success in 2012 with the chart-topping single “Halika Na” and numerous product endorsements line-up.

LINE OF 7 is composed of four good looking and exceptionally talented young musicians-- Argee Golding (lead vocals), a Taekwondo athlete from the University of Santo Tomas; Alex Dieudonne (vocals/ lead guitars), a Filipino-French pastry chef who finished a culinary program in Le Cordon Bleu Dusit, Thailand; Seth Torralba (bass), a multimedia arts student from the DLSU-College of St. Benilde; and Matt Ong (drums); a campus heartthrob.

A winning mix of the boy band and pop band formula, the boys of Line of 7 are the perfect fit for the young, free-spirited, fun-loving, and carefree Filipino audiences today. Their first single, “Langit,” is set to be released in March 2013.
The band’s name, Line of 7,  is a funny pun on the academic standing of students:  the expression “Line of seven” refers to the (barely) passing grade given to students by their teachers. When it comes to pop-rock music, however, Line of 7 have a cum laude-level of standing as they give life and expression to the youth’s dreams and aspirations, resonating a youthful vibe and appeal.

With the popularity of foreign musical acts in the Philippines, it’s inspiring to know that there are still original Filipino acts like these four, that are going strong and holding up high the banner for OPM. Their Filipino cultural appeal makes them ideal talents for any election sortie.

For bookings, please contact their manager, Chris Cahilig at 09063079035/ or email him at chriscahilig2011@gmail.com.

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